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Social media holiday calendar for 2021

READ TIME: 12 MINUTES

Calendly

Calendly
May 04, 2021

Calendly Lifestyle Home Office-9577

‌A social media holiday calendar can help inspire ideas for social media posts throughout the year. ‌There are dozens of major and obscure social media holidays throughout the year you might be missing. Marketers can join the holiday hashtag party to find new followers and generate creative post ideas.‌

How to use this social media holiday calendar

Not all of these holidays will be a good fit for your business, and you don't want to create posts that don't move your relationship with customers forward. Keep your focus on building relationships and showing your business in a positive light.

For example, wishing your audience a "Happy National Pizza Day" won't accomplish much. Instead, use the holiday as inspiration to connect creatively with your audience, such as:

  • Create a poll: Does pineapple belong on pizza? 

  • Invite photos: Show us your pizza today!

  • Share a relatable picture of your staff enjoying their pizza party to create a feeling of connection.

  • Sponsor a quick contest with pizza delivery as a surprise. To enter, people might share a post about your business, tell you how they use your product, tag a friend, or like the post.

‌‌We give lots more examples of how to use these holidays in your marketing in the calendar below. Use those examples to jog your creativity and tailor our ideas to your industry, audience, and brand image. ‌

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The social media holiday calendar

Note: These dates are for 2021. Some holidays recur on the same date, others on a specific day ‌like the 3rd Monday of the month. 

January

National Trivia Day on January 4th is a great opportunity to share trivia about your business or industry. #Gettoknowyourcustomersday is a great excuse to ask questions, boost engagement, or ask your customers to share how they use your products or services. ‌

1. New Year's Day #NewYearsDay‌

2. Science Fiction Day #ScienceFictionDay‌

4. National Trivia Day #NationalTriviaDay

‌5. National Bird Day #NationalBirdDay

‌11. Human Trafficking Awareness Day #HumanTraffickingDay‌

11. Clean Off Your Desk Day #CleanOffYourDeskDay

‌15. National Hat Day #NationalHatDay

‌18. Martin Luther King, Jr. Day (Third Monday of January) #MLKDay ‌

20. Cheese Lovers Day #CheeseLoversDay

‌21. National Hugging Day #NationalHuggingDay‌

21. Get to Know Your Customers Day (third Thursday of every quarter) #GetToKnowYourCustomersDay‌

23. National Pie Day #PieDay‌

24. National Compliment Day #NationalComplimentDay

‌25. Opposite Day #OppositeDay

‌25. Community Manager Appreciation Day (Last Monday of January) #CMAD‌

28. Data Privacy Day #PrivacyAware

February

February is Black History Month, which is a great time to showcase your support for diversity in your industry. Valentines Day is the major holiday associated with the month, but you might also want to celebrate your founder on Inventor's Day or invite your customers to share pet photos on Love Your Pet Day. 

‌1-28. Black History Month #blackhistorymonth #blackhistory ‌

2. Groundhog Day #GroundhogDay‌

4. World Cancer Day #WorldCancerDay

‌5. National Weatherperson’s Day #NationalWeatherpersonsDay‌

7. Super Bowl LV (Varies each year based on the U.S. Football season) #SBLV #SuperBowlSunday #SuperBowl‌

7. National Send a Card to a Friend Day #SendACardToAFriendDay

‌8. National Boy Scouts Day #BoyScoutsDay

‌9. National Pizza Day #NationalPizzaDay‌

9. Safer Internet Day #SID2021‌11. Inventors Day #InventorsDay

‌12. Chinese New Year #ChineseNewYear‌14. Valentine's Day #ValentinesDay‌

15. Presidents Day (Third Monday of February) #PresidentsDay‌

16. Mardi Gras #MardiGras‌

17. Random Acts of Kindness Day #RandomActsOfKindnessDay‌

18. National Battery Day #NationalBatteryDay‌

20. World Day of Social Justice #SocialJusticeDay‌

20. Love Your Pet Day #LoveYourPetDay‌

21. International Mother Language Day #IMLD

March

In March, you can use National Employee Appreciation Day to recognize your amazing staff. International Women's Day is a great opportunity to showcase your work on gender equality issues. On World Storytelling Day, enthrall everyone with the story of your company's founding. ‌

2. National Read Across America Day  #ReadAcrossAmerica & #DrSeuss‌

3. World Wildlife Day #WorldWildlifeDay‌

4. National Grammar Day #NationalGrammarDay‌

5. National Employee Appreciation Day (First Friday of March) #EmployeeAppreciationDay

‌5. National Day of Unplugging (First Friday of March) #NationalDayOfUnplugging‌

6. National Dentist's Day #DentistsDay‌

7. National Be Heard Day #NationalBeHeardDay‌

7. National Cereal Day #NationalCerealDay‌

8. International Women's Day #BeBoldForChange‌

10. National Pack Your Lunch Day #NationalPackYourLunchDay‌

10. National Women and Girls HIV/AIDS Awareness Day #NWGHAAD‌

11. National Worship of Tools Day #WorshipOfToolsDay‌

11. Popcorn Lovers Day #PopcornLoversDay

‌12. National Girl Scout Day #GirlScoutDay‌

14. Potato Chip Day #NationalPotatoChipDay‌

14. Pi Day #PiDay ‌

14. Daylight Savings #DaylightSavings‌

15. National Napping Day #NationalNappingDay‌

15. World Consumer Rights Day #WorldConsumerRightsDay

‌16. National Freedom of Information Day #FreedomOfInformationDay

‌17. St. Patrick's Day #StPatricksDay‌

18. Awkward Moments Day #NationalAwkwardMomentsDay‌

19. National Let's Laugh Day #NationalLetsLaughDay‌

19. World Sleep Day #WorldSleepDay‌

20. International Day of Happiness #InternationalDayofHappiness‌

20. World Storytelling Day #WorldStorytellingDay‌

20. First Day of Spring #FirstDayofSpring‌

21. International Day for the Elimination of Racial Discrimination #RacialDiscriminationDay‌

21. World Poetry Day #WorldPoetryDay‌

22. World Water Day #WorldWaterDay‌

23. National Puppy Day #NationalPuppyDay26. National Spinach Day #NationalSpinachDay

‌26. Purple Day #PurpleDay‌

27. Earth Hour Day #EarthHour‌

30. Doctors' Day #NationalDoctorsDay

‌30. National Take a Walk in the Park Day #NationalWalkInTheParkDay

‌31. World Backup Day #WorldBackupDay‌

31. Transgender Day of Visibility #TDOV

‌31. Equal Pay Day #EqualPayDay

April

Candid snapshots of your staff participating in National Wear Your Pajamas to Work Day or Take Our Sons and Daughters to Work Day could help you connect with your customers (but make sure you have your staff's permission to post them).

1-30. National Stress Awareness Month

1. April Fools’ Day #AprilFools

‌2. World Autism Awareness Day #WAAD

‌3. Find a Rainbow Day #FindARainbowDay

‌4. Hug a Newsperson Day #HugANewsperson

‌7. World Health Day #LetsTalk

‌7. National Walking Day #NationalWalkingDay

‌10. National Siblings Day #NationalSiblingsDay

11. National Pet Day #NationalPetDay

‌12. International Day of Human Space Flight #InternationalDayOfHumanSpaceFlight

‌15. National Tax Day #TaxDay

‌15. Get to Know Your Customers Day (third Thursday of every quarter) #GetToKnowYourCustomersDay

‌15. National High-Five Day #NH5D

‌16. National Stress Awareness Day #StressAwarenessDay

‌16. National Wear Your Pajamas to Work Day #PJDay

‌17. Haiku Poetry Day #HaikuPoetryDay

‌18. National Columnists' Day #NationalColumnistDay

‌21. National Administrative Professionals Day #AdministrativeProfessionalsDay

‌22. Earth Day #EarthDay2021

‌22. National Take Our Daughters and Sons to Work Day #COUNTONME

‌23. National Picnic Day #NationalPicnicDay

‌23. World Book Day #WorldBookDay

‌23. Arbor Day #ArborDay

25. National Telephone Day #NationalTelephoneDay

‌28. Denim Day #DenimDay

‌29. International Dance Day #InternationalDanceDay

‌30. National Honesty Day #NationalHonestyDay

‌30. National Adopt a Shelter Pet Day #AdoptAShelterPetDay

‌30. International Jazz Day #JazzDay

May

The big news in May is Mother's Day. The month ends with Memorial Day, which is the official kickoff for summer. ‌

1. May Day #MayDay

‌1. International Workers’ Day #IntWorkersDay

‌3. World Press Freedom Day #WPFD2021 #PressFreedom

‌4. Star Wars Day #StarWarsDay & #Maythe4thBeWithYou

‌4. International Firefighters’ Day #InternationalFirefightersDay

‌4. World Asthma Day #WorldAsthmaDay

‌4. Thank a Teacher Day #ThankATeacher

‌5. Cinco de Mayo #CincoDeMayo

‌6. National Nurses Day #NursesDay

‌7. Space Day #SpaceDay

‌9. Europe Day #EuropeDay

‌9. Mother's Day #MothersDay

‌12. National Limerick Day #NationalLimerickDay

‌12. National Receptionist Day #NationalReceptionistDay

‌15. International Day of Families #FamilyDay

‌16. Love a Tree Day #LoveATreeDay

‌17. International Day Against Homophobia and Transphobia #IDAHOT2021

‌21. National Bike to Work Day #BTWD

‌21. Endangered Species Day #EndangeredSpeciesDay

‌24. National Scavenger Hunt Day #NationalScavengerHuntDay

‌28. Hamburger Day #NationalHamburgerDay

‌28. Heat Awareness Day (Last Friday of May) #NoFryDay

‌29. Paperclip Day #PaperclipDay

‌31. Memorial Day (Fourth Monday of May) #MemorialDay #MDW

‌31. World No-Tobacco Day #NoTobacco‌‌

June‌

Boost engagement in June by inviting your followers to tell you about their dads on Father's Day, or share a selfie on National Selfie Day. ‌

1. Global Day of Parents #GlobalDayOfParents‌

2. Leave The Office Early Day #LeaveTheOfficeEarlyDay‌

4. National Donut Day #NationalDonutDay

5. World Environment Day #WorldEnvironmentDay

‌6. National Cancer Survivors Day #NCSD2021

‌6. Higher Education Day #HigherEducationDay

‌8. World Oceans Day #WorldOceansDay

‌8. Best Friends Day #BestFriendsDay

‌13. International Children’s Day #ChildrensDay

‌14. World Blood Donor Day #GiveBlood

‌14. National Flag Day #FlagDay

‌20. World Refugee Day #WithRefugees

‌20. First Day of Summer

‌20. Father’s Day #FathersDay

‌21. National Selfie Day #NationalSelfieDay

‌21. World Music Day #WorldMusicDay

‌21. International Yoga Day #InternationalYogaDay

‌25. Take Your Dog to Work Day #TakeYourDogToWorkDay

‌27. National Sunglasses Day #NationalSunglassesDay

‌30. Social Media Day #SMDay

July

The biggest event in the US in July is Independence Day. You might also be able to create some feel-good posts for Cheer Up the Lonely Day or International Day of Friendship. 

‌1. National Postal Worker Day #NationalPostalWorkerDay

‌2. World UFO Day #WorldUFODay

‌4. Independence Day (United States)

‌7. World Chocolate Day #WorldChocolateDay

‌11. Cheer Up the Lonely Day #CheerUpTheLonelyDay

‌12. Malala Day #MalalaDay

‌15. Give Something Away Day #GiveSomethingAwayDay

‌15. Get to Know Your Customers Day #GetToKnowYourCustomersDay

‌17. World Emoji Day #WorldEmojiDay

‌30. Talk in an Elevator Day #TalkInAnElevatorDay

‌30. International Day of Friendship #DayOfFriendship

August

August is back-to-school time and also offers opportunities to celebrate everything from cats to books to left-handedness. Build engagement this month by asking your followers to share their favorite joke on National Share a Joke Day or their greatest photo on World Photo Day.

1. Respect for Parents Day #RespectForParentsDay‌

8. International Cat Day #InternationalCatDay

9. National Book Lovers Day #NationalBookLoversDay

10. National Lazy Day #LazyDay

‌11. National Sons and Daughters Day #SonsAndDaughtersDay

12. International Youth Day #YouthDay

‌12. World Elephant Day #WorldElephantDay

‌13. International Left Handers Day #LefthandersDay

‌15. National Relaxation Day #NationalRelaxationDay

‌16. National Tell a Joke Day #NationalTellAJokeDay

‌19. World Photo Day #WorldPhotoDay

‌19. World Humanitarian Day #WorldHumanitarianDay

‌26. National Dog Day #NationalDogDay

‌26. National Women’s Equality Day #WomensEqualityDay

September

September kicks off with Labor Day, the official end of the summer season. Your business will have a chance to recommend favorite industry books on Read a Book Day and International Literacy Day — or ask your followers to engage with you by recommending their favorite reads.

4. National Wildlife Day #NationalWildlifeDay

‌5. International Day of Charity #CharityDay

‌6. Labor Day #LaborDay

‌6. Read a Book Day #ReadABookDay

‌8. International Literacy Day #LiteracyDay

‌10. Stand Up To Cancer Day #KissCancerGoodbye

‌11. National Day of Service and Remembrance #911Day

‌12. National Grandparents Day #NationalGrandparentsDay

‌12. National Day of Encouragement #DayOfEncouragement

‌12. National Video Games Day #NationalVideoGamesDay

‌19. Talk Like a Pirate Day #TalkLikeAPirateDay

‌21. International Day of Peace #PeaceDay

‌22. Car-Free Day #CarFreeDay

‌22. Hobbit Day #HobbitDay

‌22. First Day of Fall

‌26. National Pancake Day #NationalPancakeDay

‌26. European Day of Languages #EDL2021

‌27. World Tourism Day #WTD2021

‌28. World Rabies Day #WorldRabiesDay

‌28. National Good Neighbor Day #GoodNeighborDay

‌29. National Women’s Health and Fitness Day #FitnessDay

‌30. International Podcast Day #InternationalPodcastDay

October‌

Talk about your commitment to serving older populations on International Day of Older Persons, show the smiling faces of your support staff on World Smile Day, or honor your leadership on Bosses Day.

1. International Day of Older Persons #UNDOP

‌1. International Coffee Day #InternationalCoffeeDay

‌1. World Vegetarian Day #WorldVegetarianDay

‌1. World Smile Day #WorldSmileDay

‌2. International Day of Nonviolence #InternationalDayOfNonviolence

‌3. National Techies Day #TechiesDay

‌4. World Animal Day #WorldAnimalDay

‌4. National Taco Day #NationalTacoDay

‌4. World Habitat Day #WorldHabitatDay

‌5. World Teachers’ Day #WorldTeachersDay

‌10. World Mental Health Day #WorldMentalHeathDay

‌11. International Day of the Girl #DayOfTheGirl

‌14. World Sight Day #WorldSightDay

‌14. National Dessert Day #DessertDay

‌15. Global Handwashing Day #GlobalHandwashingDay

‌16. World Food Day #FoodDay

‌16. Bosses Day #BossesDay

‌17. International Day for the Eradication of Poverty #EndPoverty

‌20. World Statistics Day #StatisticsDay

‌21. Reptile Awareness Day #ReptileAwarenessDay

‌21. Get to Know Your Customers Day (third Thursday of every quarter) #GetToKnowYourCustomersDay

‌24. United Nations Day #UNDay

‌25. Greasy Foods Day #GreasyFoodsDay

‌30. Checklist Day #ChecklistDay

‌31. Halloween #Halloween

November

Invite your followers to share their favorite sandwich recipes on National Sandwich Day, or run a favorite candy poll on National Candy Day. Small Business Saturday is becoming a major social media event, and Giving Tuesday is a whirlwind for nonprofits.

1-30. National Novel Writing Month #Nanowrimo

‌1. World Vegan Day #WorldVeganDay

‌1. National Authors Day #NationalAuthorsDay

‌1. National Cook For Your Pets Day #CookForYourPetsDay

‌3. National Sandwich Day #NationalSandwichDay

‌4. National Candy Day #NationalCandyDay

‌7. Daylight Saving Time Ends #DaylightSavings

‌8. National Cappuccino Day #CappuccinoDay

‌8. Science, Technology, Engineering, and Medicine (STEM) Day #STEMDay

‌11. Veterans Day #VeteransDay

‌13. World Kindness Day #WKD

‌14. World Diabetes Day #WDD

‌15. Clean Out Your Refrigerator Day #CleanOutYourRefrigeratorDay

‌15. America Recycles Day #BeRecycled

16. International Day for Tolerance #ToleranceDay

‌16. National Entrepreneurs Day #EntrepreneursDay

‌17. International Students Day #InternationalStudentsDay

‌19. International Men’s Day #InternationalMensDay

‌20. Universal Children’s Day #UNChildrensDay

‌25. Thanksgiving Day #Thanksgiving

‌26. National Cake Day #NationalCakeDay

‌26. National Day of Listening #DayOfListening

‌27. Small Business Saturday (The last Saturday of November) #ShopSmall

‌30. Giving Tuesday #Givingtuesday

December

Christmas and Hanukkah tend to dominate December and provide a rich source of themed social media posts. You might want to balance those posts with an acknowledgment of Human Rights Day or No Interruptions Day. 

1. World AIDS Day #WAD2021‌

3. International Day of Persons with Disabilities #IDPWD

‌4. National Cookie Day #NationalCookieDay

‌6. Microwave Oven Day #MicrowaveOvenDay

‌8. Pretend to Be a Time Traveler Day #PretendToBeATimeTravelerDay

‌10. Human Rights Day #HumanRightsDay

‌10. Nobel Prize Day #NobelPrize

‌10. National Salesperson Day #SalespersonDay

‌21. Crossword Puzzle Day #CrosswordPuzzleDay

‌21. First Day of Winter #WinterSolstice

‌27. No Interruptions Day #NoInterruptionsDay

‌31. New Year’s Eve #NYE

A year of post ideas

As you can see, the wide range of social media holidays can help you boost engagement with followers, showcase your staff and stories, and connect with new audiences.

‌Use these holidays to your advantage by posting content that will be meaningful to your audience and relevant for the holiday at hand. Above all, look for ways to inspire your followers to interact with you and for opportunities to showcase your products, staff, and mission.

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